How Reflecting on Possessions Can Help You Resist Impulse Buys

The office supply section of the local pharmacy has a nasty habit of extracting money from my wallet. You’d think I could easily fix this problem by avoiding that aisle, but nearly every time I’m at the pharmacy, I’m convinced that I need to buy some mechanical pencils, and perhaps some sticky…

6 Ways Brand Loyalty Costs You Money

Loyalty is usually considered a virtue. In romance, in friendships, in business — loyalty typically wins. But when it comes to brands, blind loyalty can actually be a bad thing. Stand by your brand? Always and forever? I don’t think so. Here are six ways brand loyalty costs you money. (See…